Habit tracking for iPhone

Built for the
days you miss.

Gradually asks for three essential habits, allows one miss a day, and ends the streak only when you miss the same habit twice in a row. A missed Tuesday costs a day. It doesn't cost the month.

Free to download · Pro $4.99/month · iPhone

Gradually welcome screen on iPhone: the habit system that works on a bad Tuesday
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The rule

Most trackers count perfect weeks.
This one counts the day after.

Every reset in every other app says the same thing: a slip erases what came before it. Gradually puts a floor under that. The rules are short enough to remember on a bad day — which is the only day they matter.

1 / 3

Three essentials

Not a wish list. Three habits that matter, each with the smallest version you would still call done.

2 / 3

One miss a day

You can drop one essential habit on any day and keep the others. No reset screen, no warning.

3 / 3

Never twice running

Miss the same habit two days in a row and the streak ends. That is the only way it ends.

Set once, in about four minutes during set-up.

Set-up

Fifteen screens
before your first check-in.

The field guide walks through what a habit is for, how to size it to a real week, and what to do when the week goes wrong. It stops at three habits on purpose.

  • 01 What a habit is actually for
  • 02 How to cut it to a version a bad week can hold
  • 03 What to do on the day it breaks
Field guide screen: You do not need a better mood
The field guide · screen 2 of 15

Inside the app

Small, specific, finished.

Nothing here was added to fill a features page. Each one exists because the daily loop breaks without it.

A streak per habit
Each essential habit keeps its own streak and its own record of missed days. One habit's bad week doesn't touch the others.
Calendar and heatmap
A month at a glance for every habit. Current streak is free; the full history and heatmap are part of Pro.
Reminders tied to the habit
Set a time per habit. The reminder is scheduled only after the habit saves, so a failed edit never leaves a reminder behind.
Friends, if you want them
An optional ranking on weekly consistency. Your habits stay yours; the ranking shows the week, not the notes.
66days, median

The evidence

The number most habit apps round down.

A study following 96 people found a median of 66 days before a habit felt automatic. Individual cases ran from 18 to 254 days. Automaticity came from repeating the behaviour in a steady context, not from intensity in the first week.

So this app doesn't promise a new you in 21 days. It is built to keep a habit alive long enough for the effect the research describes to happen at all.

Lally, P., van Jaarsveld, C. H. M., Potts, H. W. W., & Wardle, J. (2010). How are habits formed: Modelling habit formation in the real world. European Journal of Social Psychology, 40(6), 998–1009.

Pricing

Free does the whole job.
Pro adds room and history.

Free

$0

  • Three essential habits
  • The one-miss-a-day rule
  • A streak per habit
  • Reminders for each habit

Pro

$4.99 / month

  • Everything in Free
  • More core habit slots, unlocked as your streak grows
  • Full streak history and heatmap calendar
  • Priority support from the person who built it

A one-time Lifetime purchase is also available inside the app. Prices shown in US dollars; the App Store displays your local price and handles billing, cancellation and refunds.

Start with three.

Set-up takes about four minutes. Pick the habits you would keep on a bad week, not the ones that look good on a good one.

Download on the App Store ↗